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International Public Relations
Language: en
Pages: 464
Authors: Hugh M. Culbertson, Ni Chen
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2013-11-05 - Publisher: Routledge

As a formal occupation, public relations grew primarily in the United States through much of the twentieth century. In recent years, however, it has spread rapidly throughout the world. Broad outlines on how public relations practices differ from country to country have only recently begun to take shape in scholarly
Bureaucratic, Societal, and Ethical Transformation of the Former East Germany
Language: en
Pages: 211
Authors: Jean Claude García Zamor
Categories: History
Type: BOOK - Published: 2004 - Publisher: University Press of America

This book analyzes the state of the bureaucracy in the eastern part of Germany prior to reunification and discusses changes that occurred after 1990. The contributors review the impact of these changes on the bureaucracy and other sectors of society where a new ethic seems to have emerged, guiding practitioners
Das Buch in Praxis und Wissenschaft
Language: de
Pages: 850
Authors: Peter Vodosek
Categories: Book industries and trade
Type: BOOK - Published: 1989 - Publisher: Otto Harrassowitz Verlag

Books about Das Buch in Praxis und Wissenschaft
Public Relations and Social Theory
Language: en
Pages: 376
Authors: Øyvind Ihlen, Magnus Fredriksson
Categories: Business & Economics
Type: BOOK - Published: 2009-03-30 - Publisher: Routledge

Public Relations and Social Theory broadens the theoretical scope of public relations through its application of the works of prominent social theorists to the study of public relations. The volume focuses on the work of key social theorists, including Jürgen Habermas, Niklas Luhmann, Michel Foucault, Ulrich Beck, Pierre Bourdieu, Anthony
Standard Dictionary of Advertising, Mass Media, and Marketing, English-German
Language: de
Pages: 466
Authors: Wolfgang J. Koschnick
Categories: Business & Economics
Type: BOOK - Published: 1983 - Publisher: Walter de Gruyter

Books about Standard Dictionary of Advertising, Mass Media, and Marketing, English-German