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Marketing Research
Language: en
Pages: 482
Authors: Bruce Wrenn, Robert E. Stevens, David L. Loudon
Categories: Business & Economics
Type: BOOK - Published: 2013-08-21 - Publisher: Routledge

Teach your students the most effective research strategies—including Internet surveys! Over the last few years changes in the marketing research process have been dramatic and far-reaching with the emergence of the Internet and other technologies. Marketing Research: Text and Cases, Second Edition, the completely updated edition of the classic Haworth
Marketing Research Report
Language: en
Pages:
Authors: Bruce Wrenn, Robert E. Stevens, David L. Loudon
Categories: Marketing research
Type: BOOK - Published: - Publisher:

Books about Marketing Research Report
Marketing Research for Managers
Language: en
Pages: 372
Authors: Sunny Crouch, Matthew Housden
Categories: Business & Economics
Type: BOOK - Published: 2003 - Publisher: Routledge

The purpose of Marketing Research for Managers is to enable managers to become more informed research users and buyers. The more managers know about how marketing research works, the more effective they can be in using it as a management tool. This new edition of the text includes: * The
Canonical Correlation and Marketing Research
Language: en
Pages:
Authors: Jagdish N. Sheth, Johny K. Johansson
Categories: Business & Economics
Type: BOOK - Published: 2011-06-30 - Publisher: Marketing Classics Press

Books about Canonical Correlation and Marketing Research
Marketing Research for Agricultural Produce Cultivated by Smal Farmers in the Atlantic Zone of Costa Rica
Language: en
Pages:
Authors: Jagdish N. Sheth, Johny K. Johansson
Categories: Business & Economics
Type: BOOK - Published: - Publisher: Bib. Orton IICA / CATIE

Books about Marketing Research for Agricultural Produce Cultivated by Smal Farmers in the Atlantic Zone of Costa Rica