More Books:

Handbook of Service Science
Language: en
Pages: 837
Authors: Paul P. Maglio, Cheryl A. Kieliszewski, James C. Spohrer, Kelly Lyons, Lia Patrício, Yuriko Sawatani
Categories: Business & Economics
Type: BOOK - Published: 2018-10-16 - Publisher: Springer

The second volume of this successful handbook represents varied perspectives on the fast-expanding field of Service Science. The novel work collected in these chapters is drawn from both new researchers who have grown-up with Service Science, as well as established researchers who are adapting their frames for the modern service
Exploring Service Science
Language: en
Pages: 400
Authors: Henriqueta Nóvoa, Monica Drăgoicea, Niklas Kühl
Categories: Computers
Type: BOOK - Published: 2020-01-27 - Publisher: Springer Nature

This book constitutes the proceedings of the 10th International Conference on Exploring Service Science, IESS 2020, held in Porto, Portugal, in February 2020. The 28 papers presented in this volume were carefully reviewed and selected from 42 submissions. The book includes papers that extend the view on different concepts related
The Palgrave Handbook of Servitization
Language: en
Pages:
Authors: Marko Kohtamäki
Categories: Computers
Type: BOOK - Published: - Publisher: Springer Nature

Books about The Palgrave Handbook of Servitization
Handbook of Laboratory Animal Science, Volume II
Language: en
Pages: 478
Authors: Jann Hau, Steven J. Schapiro
Categories: Medical
Type: BOOK - Published: 2011-04-22 - Publisher: CRC Press

Biomedical research involving animals remains essential for the advancement of the medical, veterinary, agricultural, and biological sciences. Following in the footsteps of its predecessors, the Handbook of Laboratory Animal Science, Volume II, Third Edition: Animal Models explains in great detail the comparative considerations underlying the choic
Handbook of Research on Customer Engagement
Language: en
Pages: 544
Authors: Linda D. Hollebeek, David E. Sprott
Categories: Business & Economics
Type: BOOK - Published: 2019 - Publisher: Edward Elgar Publishing

Customer engagement is now a critical research priority in contemporary marketing. In this Handbook, a cadre of international scholars offer an overview of current research on this rapidly growing field of study.